Earn A Positive ROI Through Our PPC Search Advertising

Paid Search Marketing

With our pay-per-click marketing (PPC) expertise, we can create PPC ads that will allow your business to be displayed at the top of the search results page for keywords that match your business objectives.

Whether you’re interested in maximizing return on investment, increasing leads, or driving brand awareness, we are confident that we can help you accomplish your goals. Recognized by Consumer Choice Awards for being the Best SEO Company in Columbus, Ohio, we take pride in doing the best work possible for our clients.

Conversion Tracking & Optimization

It’s difficult to define profitability through PPC marketing without proper tracking in place. We set up PPC ads with tracking codes that allow us to identify the ads that convert and produce the best ROI.

The pages your traffic lands on from your PPC ads need to speak exactly to customer pain points if you expect them to convert by making a purchase, calling your business or completing a contact form, etc. We work with you to develop landing pages that convert and report back to you on the profitability and success of the PPC campaign.


Using PPC marketing, we can target specific regions where you sell your products or services. The Social Firm has found that properly setting the geographic targeting for a campaign can cut wasted spend and increase ROI.

By setting up separate geographic-targeted campaigns based upon potential revenue per region, The Social Firm is able to bid more aggressively in areas with higher lead revenues and lower in area with less lead revenue.


Remarketing ads through Google Adwords can help drive your traffic further down the buyers journey to convert quicker. Remarketing allows us to target traffic that has previously visited your website with display ads on other websites.

Use remarketing and let your banner ads “follow” your prospects even after they leave your website.

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