Digital Marketing and Design Blog
Gain Important Insights in the Digital Marketing and Design World
From digital marketing strategies and trends to design and content insights, you can be sure we’re constantly researching and finding new ways to keep you on top of your marketing game.
8 Email Marketing Tips That Convert Subscribers to Customers
Becoming an email marketing expert is not a skill developed overnight. Anyone can simply start writing a good email, but greatness comes from years of trial and error. You’ll need to learn the ropes through successes, and failures – and boil everything down to a perfect science. But, we all know you don’t have that kind of time on your hands....
5 Free Digital Marketing Tools You Might Not Know About In 2020
This year is going to be a new challenge. Digital marketing and online communication is more valuable now than ever. Luckily, every single one of us is prepared for this. We have been for some time. From popular delivery services to video communication, we have all the tools necessary to keep moving forward. What’s important now is that small...
5 Resources For Ohio Small Businesses During Social Distancing
It’s simple. Our dream has always been to help small businesses thrive. The growth of small businesses helps to stabilize the backbone of our entire community and ensures that our cities can attract and retain new talent. As a small business ourselves, we know how confusing and overwhelming these recent events can feel. Despite the hardships...
3 Reasons Why You Should Never Cut Your Marketing Budget
As a small business owner, I’m sure you understand the importance of marketing. But did you know that without a consistent marketing strategy you’re really not in control of the growth and success of your business? In times of uncertainty or unexpected obstacles, it can be tempting to cut your marketing budget to free up resources for other...
Social Photos: The Do’s and Don’ts
As a marketing agency, social media management is one of the many elements we handle for our clients. Digital content (photography and videography) is a necessary component and can be a phenomenal marketing tool. Oftentimes, our partners are responsible for the content we distribute and they usually have a great deal of questions at the...
Social Media. It’s Not a Choice.
The topic of social media and its necessity continues to be an ongoing conversation, both online and in every day chatter. Parents are constantly monitoring their adolescent children’s online activities while working diligently to keep up with new application developments, updated features, and Snapchat stories. Businesses are spending...
How to Land Your First Digital Marketing Job: Part 2
Ok, so we’ve gone through the stressfulness that is college graduation, and we’ve perfected your resume — now it’s time to nail your interview and become employed! Interviews can be nerve wracking, but they’re not so bad if you prepare correctly. It’s time to show the hiring manager why you are qualified on and off of paper. You’ve got this....
How to Land Your First Digital Marketing Job: Part 1
Now that we’ve expressed how stressful graduating from college can be (see The Intern’s Guide to Handling College Graduation), it’s time for us to help you land your dream (digital marketing) job. You’re going to kill it out there in the real world. Let’s start with your resume. Resumes can be the trickiest part in landing your first...
The Intern’s Guide To Handling College Graduation
Feel like you’re going to fall off a cliff after graduation? As a current graduating senior, you’ve likely felt that way and worry about what’s next. You’ve always had a plan: finish high school, go off to college, study hard, get an internship… graduate from college. Then what? Land your first job? Become a functional adult? Saying goodbye to...
Guide To Assessing Your Digital Strengths And Weaknesses
A simple coffee cup is one of the most important staples in an office setting. You have about 10 of them at home, but you keep going back to your old faithful: the one with the large comfy handle. Between tea, coffee, hot chocolate or water– that mug is there for you throughout the day. But that coffee mug can get dirty in between rinses. Just...
Clean Up Your Online Presence
With the massive increase of social media over the past few years, it’s now possible for anyone to have some kind of online presence. Because of the opportunity to have multiple social platforms, maintaining a squeaky clean presence is all the more important. Regardless of whether or not you are looking for a job or are happy with your current...
Content Rules To Live By
For those of us who work in public relations, social media and marketing, we all know one thing to be true: Content is King. Anyone can draft a tweet or write a blog post, but there is a fine line between producing content that actually matters to your readers and producing content that no one will read. There are brands that have done an...