The Social Firm is excited to announce and celebrate our recent recognition at the 2014 Columbus AIM Awards held on January 29, 2015 at OSU’s Ohio Union.
The AIM Awards are hosted annually by the Columbus American Marketing Association and award marketing professionals for their achievements in a diverse range of categories related to multimedia, internet, mobile, digital and branding initiatives. These awards are an opportunity for marketing agencies to showcase their best work, highlight significant projects and share the latest achievements in the industry. Our team is honored to have won three awards at this year’s ceremony.
The Social Firm was recognized for Online Marketing, Website Design and the best in show overall with the Grand AIM Award as a result our work with the Pet Stars Columbus campaign, a partnership between Rite Rug Flooring (a TSF client) and the Capital Area Humane Society.
Our website design, social media marketing, search engine marketing and video production teams collaborated to build a microsite for the campaign and raise awareness about the cause through social media marketing. Our goal was to promote animal advocacy and adoption, highlight the partnership between Rite Rug and CAHS and involve customers and pet owners in a three week contest. The campaign was successful in generating high volumes of website traffic, media buzz and social interactions.
“Our team is passionate about building campaigns that tell a story and connect our clients with the people they want to reach” said Matt Erney, Chief Marketing Officer at The Social Firm.
“The Pet Stars Columbus Campaign gave us an opportunity to use digital marketing in every capacity, delivering the best possible results for our client. I am very proud of the creativity and hard-work of our team, and honored that The Social Firm was chosen among this year’s AIM Award recipients.”
The Social Firm is extremely thrilled to have won these prestigious awards in Columbus, Ohio. We can’t wait to see what projects will unfold in 2015, and look forward to attending the AIM Awards again next year!